Proburst

Our expertise in concept development facilitated the creation of assertive value proposition and strengthened Proburst’s position in the niche, nutrition supplement market. Our concept of showcasing Proburst as “one brand for all” through impactful consumer-market oriented packaging solutions established a new brand platform and fuelled the clear purpose of efficient fitness branding. We crafted impactful branding collaterals mix – components of the stationery suite, brand activation, retail touchpoints and merchandising, with the help of psychographic segmentation to enhance the visual appeal and consolidate Proburst Sports Nutrition’s brand identity thus, establishing strong brand equity in the market.